I'm going to get into a super easy list building method you can follow in just a minute but bear with me while I share a funny story that I've had in my head all week!
I was reading an old newspaper the other day - I mean REALLY old. It was published in New York in 1862. (One of my hobbies is
researching my family tree). An article inside made me laugh and highlighted how great ideas don't always have to be big ones. See, in 1862 in New York there was really only one topic of discussion in the newspaper and that was the Civil War. The US had divided into the North and the South and the two had some serious disagreements. As countries sometimes (unfortunately)
do, they decided the only solution was to physically fight for control.Residents on both sides of the fence were enlisting in the military but not fast enough to please the North. There was talk of a draft (meaning, like it or not, men of a certain age would be pulled into the military). More urgently, there was talk amongst residents of how to get OUT of the
draft.One enterprising young man in Chicago advertised that for $1 he would give a guaranteed solution for getting out of the draft that was both ethical and legal. In a matter of weeks he'd made $400 - the equivalent of $9000+ today. His solution consisted of a one word response to each who answered his ad. It said "ENLIST". Now, I'm not sure his customers were entirely happy but he did meet the expectations set out in his ad. Anyone who enlisted wasn't going to be drafted. He didn't say he would get them out of fighting!No, war is not funny but if you look at the story itself, that's pure marketing 1860's style. It's also an example
of a very simple idea that made money. Heck, he only had to write ONE WORD to his customers!And that leads me into the strategy I think you should consider today.
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Build Your Own Email List RIGHT NOW!
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I can hear you already. Oh, no - email marketing is not for me! Scares me! Don't worry - I'm going to make it even easier with a bonus item for you!List building scared me, too. I assure you if I can do it, you can!
Seriously, email marketing is one of the most Google-proof internet marketing strategies you can find that can be done with little to no investment and regardless of your experience.Google-proof...for any of you who live completely off of what you make online I know that you worry about what you would have to do if your affiliate earnings took a dive one month. That mortgage or rent
payment isn't going to wait until you've recovered your websites in Google. I have an email list for a couple of very good reasons. First, I have my own channel for marketing my own products. Second, I've got insurance in case anything should happen to my sites.If I think this is worth having in place for me, it would be wrong for me to tell you not to do the same!
Exactly how do you get started, though? My route was rather lengthy - years in the making. Fortunately, there's a book that gives you ALMOST
everything you need to get started FAST and with little to no investment including:- Setting up your squeeze page
- Where to get free and paid squeeze page templates
- What to offer to encourage
sign ups and where to get that material
- How to build your list FAST and for free (no, not solo ads - for FREE)
The book is VERY reasonably priced and there's just one OTO (which I did not buy but sounds like it could be useful for beginners). The book
is:
GET THIS: List Building
Breakthrough Here's what you do: - Go to this link and click the sign up for $1 link on Aweber: http://www.aweber.com/?411816
- Get Bryan's book called List Building Breakthrough
- What was missing from Bryan's book is how to set up your list on Aweber - once you log in, click on Create and Manage lists, create your first list, give it a name you'll remember like "firstlist" and follow the guided steps in Aweber to finish creating the list
- Follow Bryan's steps for setting up your squeeze page using a free template. You can then click on
Sign Up Forms inside Aweber to create the sign up form to put on your squeeze page.
- Set up your free product that you're going to give away to your subscribers. BONUS: Brian tells you were to get this but if you buy through my link I've included a bonus PLR book I wrote
that you can rewrite or use as-is for free. The bonus comes in 2 versions of Microsoft Word and Open Office so you can edit it to your heart's content. You'll see the download link on the bottom of your receipt.
- Click on Messages/Followup Series in Aweber and create four emails that go out once a week. You have to plan this series out in advance but once you do this
your list will receive an email from you each week for a month so you're keeping them engaged while you're working on growing your list. Look through emails you've received from lists you're on and build a swipe file of emails that give you ideas for things you can write about. Just fully rewrite them in your own words. You can even look through my old emails to see if any give you
ideas: http://archive.aweber.com/revwr123
- Two weeks in, plan out your next four emails to your list. Keep growing the list and fine tuning your email series.
- Follow Brian's steps for building your list sign ups - he has several strategies - all easy, all things you an do, and all
free
OKAY - but how do you make money with your email list? This was left out of the book and, really, it's the reason you'd build a list. The book is geared towards building an email list consisting of other internet marketers. You ought to be able to speak to those people pretty easily - you
are one!
Don't think you'd have anything to say worthy of an email to such a group? Not true!
Use your emails as you would a blog - share tips, talk about what you've been trying and whether or not it worked, recommend products YOU use, write reviews about products you've purchased, talk about your challenges and how you're solving them, point to relevant articles you've read the past week, scour Clickbank, the WarriorPlus.com marketplace, and the JVZoo
marketplace for products you'd use in your business to recommend to your list, create how-to videos on YouTube and share them with your list. Over time your list will weed itself out so that it consists of people who like your information and your style.
Put a product recommendation you feel good about in one of every 4 emails you send and see what happens!
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HUGE PLR SALE!
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Tiffany Dow is running her special $1 PLR sale. If you have not seen this offer yet and you regularly use PLR you do not want to miss out.
Instead of paying the normal $1 per page you only pay $1 per PACK! It runs out this weekend so take a peek at what she has to offer and you can buy different dollar package amounts and stock up!
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Product Creation Coaching Update
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I'm blown away with the ideas being generated by students of my product creation course. Only one of them had a product idea going into this course and I think every one of them said they were a little
intimidated by the thought of creating their own product and yet they have AMAZING ideas! They just didn't know it. I can't wait to reveal what they're creating. If there's anyone who wanted to sign up for this and missed out I've got ONE spot left. Just email me at the address below.
Hope you're all doing well and if you need anything just let me know!Sincerely,Erica Stoneerica@extremereviewer.com |
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